Allianz
The goal was to convert a rather flat message into an engaging and dynamic video to get as many people as possibe to subscribe to the service.
The goal was to convert a rather flat message into an engaging and dynamic video to get as many people as possibe to subscribe to the service.
Challenge
Allianz Partners wanted to address insurance companies and Neobanks looking to improve their range of insurance and assistance services.
Solution
We aimed to immerse the target audience from the first few seconds into the fantastic journey of the character, Mr Stuff Happens, who is undoubtedly not alone in needing insurance on a daily basis.
Results
Through a funny and very caricatural video, we helped Allianz Partners develop its attractiveness on a B2B services catalogue by making the subject likeable.